The Power Of Instagram Stories | The 530 & Co.

Instagram is a powerful platform for anyone wanting to build their brand. Not only can they view your story but they can interact with you through polls, swipe-ups for links, reactions, and questions. Instagram stories ultimately helps you engage directly with your followers!

You can make your story a photo, video, and even a boomerang. When you post your story it will only be up for 24 hours, so make it a GOOD one! To keep that specific story, creating a highlight will save it forever! Have fun with your stories by adding aesthetically pleasing filters and eye-catching stickers they have on there. 

Having this direct engagement with your followers will help you build a stronger connection with them which leads to a loyal follower/ customer base.  Followers and customers want to have a connection with the brands they follow and see what they are up to. (YES we’re ALL nosy!) Connecting in REAL time is such a fantastic way to get to know your followers. We all we immediate responses right…?

You’ll also have the opportunity to grab any feedback you’d like! From questions and answers to polls, everyone that follows you can interact. Any feedback a business or brand receives is beneficial because it can help us see where we need to improve. 

The opportunities are endless with Instagram stories! Have fun and be creative when creating your stories!

The 530 & Co.